Samsung's market share skyrocketed from 3.3% in 2009 to a leading 22.3% by 2021 due to innovative product launches like the Galaxy series, strategic expansions, and meeting consumer trends.
Samsung's Rise in Market Share: The Early 2000s to Late 2010s
In 2009, Samsung had a global smartphone market share of 3.3%.
By the end of 2012, their market share surged to 30.3%, primarily due to the successful launch of the Galaxy series.
From the mid-to-late 2010s, Samsung maintained a market share of around 20-25%.
Navigating Market Shifts: Late 2010s Onwards
The late 2010s saw a dip in Samsung's market share due to the rise of cost-effective Chinese brands.
Market share dropped from 21.9% in 2018 to 20.1% in 2019.
Samsung countered this by introducing the budget-friendly Galaxy A and Galaxy M series to cater to broader audiences.
Current Market Standing: Samsung's Market Share in the 2020s
Samsung maintained a leading position with a 22.3% market share in the first quarter of 2021.
Innovative products like foldable smartphones in the Galaxy Z series continue to drive growth.
Chargeasap: Revolutionising the Samsung User Experience
Chargeasap, based in Sydney, offers mobile accessories designed for Samsung devices, utilizing advanced graphene battery technology.
Their products support seamless, efficient charging for a variety of Samsung models.
Embracing Change: Samsung's Product Innovations and Chargeasap’s Support
Samsung's Galaxy Note series and Galaxy Z series underscore the brand's penchant for innovation.
Chargeasap develops highly compatible accessories to enhance these innovations, ensuring optimal performance and convenience for users.
Key quotes
"By the end of 2012, Samsung had surged, capturing an impressive 30.3% of the global smartphone market share."
"Samsung's market share dropped from 21.9% in 2018 to 20.1% in 2019."
"In the first quarter of 2021, Samsung maintained its leading position with a 22.3% global market share."
"Chargeasap’s range of charging solutions is built on revolutionary graphene technology, ensuring efficient power management for Samsung users."
"Samsung's rise in market share over the last 10-20 years highlights the brand's ability to adapt and innovate amidst the ever-changing smartphone industry."
This summary contains AI-generated information and may have important inaccuracies or omissions.